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Language Learning Software Comparison: Rosetta Stone vs. Transparent Language

Posted on 07. May, 2013 by in Uncategorized

It’s tough being the “other one” in the language-learning business, especially when competitors employ a heavy marketing strategy.  Rosetta Stone is a household name, and those yellow boxes are everywhere.  Many people feel that if they are paying hundreds of dollars for a language solution, well, they must be buying the best solution, right?  Maybe, maybe not.  But one thing we all know is that a heavily advertised, high priced product has to have an awful lot of marketing costs built into that price.

We don’t do heavy advertising like they do, but we do feel (not surprisingly) that Transparent Language makes the best language learning software.  Ironically, it’s because we didn’t develop our programs for the consumer market.  Our technology, methodology, and product lines were originally created for serious U.S. Government language schools, where failure is not an option.  But don’t think that means we don’t care about individual learners!  We love languages, and genuinely want YOU to succeed with your language learning.  So we also develop language programs for individual learners, public libraries, schools, companies, and other organizations, which leverage the same technology and methodology as our programs for government language schools.

To illustrate the contrast between our programs and those of Rosetta Stone, we have prepared a white paper explaining the differences between Rosetta Stone and Transparent Language.  It should help you better understand what we’re about, the capabilities of our programs, the instructional methods we use, and how you can succeed as a learner.

Learning about other languages and cultures is so important in today’s world.  It can provide a career advantage, and open the door to countless new friendships.  Not only that, but it makes your brain smarter and more agile.  Even if you ARE just in it to woo an Italian supermodel, we want you to have the best possible shot at success and the best language-learning experience possible.

The bottom line is, every language learner is different, and no single product alone can satisfy every learner’s needs.  You should research, experiment, and see what works best for you as an individual.  We hope our comparative analysis inspires you to explore all your language-learning options.

Confessions of a Polyglot – Before You Know It

Posted on 15. Apr, 2013 by in Uncategorized

Now that I’ve spent a few days listening to the audio files and doing the best I can to make sense of the Hindi sound system, it’s time to go on with …

Learning my ABCs

I have the Byki software on my laptop all ready to go. The first thing I want to do is click the “Alphabet” tab* so I can take the sounds I’ve been listening to and associate them with the letter that represents them. I also checked around online and found a site that goes through each letter in the Hindi alphabet. NOTE: when you hear the sound with the associated letter or character, write it in your learning notebook for later study or review – click here to see how I put it in my own learning notebook.

As you go through this step, it’s important that you repeat the sound while looking at the letter. This will associate the letter and sound together in your memory. Make sure to say it in a normal speaking voice – whispering it will lower the quality of your speech.

If you are working with an alphabet that is Latin-based, you should be able to get through this part quickly. But for other languages with different scripts and characters, it will take a couple more days to get things where you can comfortably get by. Practice makes perfect.

Vocabulary – Before You Know It

Now it’s time to do what the Byki software is made to do – help me learn new words and phrases. I have opened an account with Transparent Language Online so I can access the program anywhere I have an Internet connection.

First, I’m going to click on the “Byki Quick Start” tab, and it will give me about 15 simple phrases. Just like the software on my laptop, the buttons I need (including the SlowSound button) are all there. So I’m going to be taking a couple of days to go through them. NOTE: I usually write the words or phrases in my notebook too, which will not only allow me to learn how to write them, but it also helps them to stick in the memory faster – something I’ve discovered over the years.

There are about ten Quick Start lessons for Hindi, so I’ll be busy with those for a couple of weeks. But I’m not going to stop with those, and I hope you won’t either.

Learning Doesn’t Have To Stop

As I mentioned before, learning a language will take time and effort. But it doesn’t have to be a burden and it doesn’t have to stop when closing the book or shutting down the computer. I look for things like games online, or a chance to get on Skype and Facebook to meet up with other speakers of Hindi.

The trap here is I don’t want to obsess and look for something every waking minute. I know my limits – if I can’t do it at the time I want, then I’ll set it aside until I can. NOTE: Make sure to do something at least once a day in language learning. I carry a pocket-sized dictionary around to look up any words that pop up, and read the notes in my notebook to keep the material fresh in my mind.

Go Mobile

The best part of the Byki software is you can also get the app for your mobile device, then use it for learning and review anytime, anywhere. I recommend it for reviewing while waiting in line at the movies or the bus stop, in the doctor’s office, etc.

When is a good time to review?

Good question. I always take the time to review what I’m learning. In fact, that’s one thing I will say is mandatory – review often. When is a good time for review? This is what I do and I recommend that you do the same:

When I get ready for bed, I brushed my teeth, put on my pajamas, and make sure the house is locked up before I’m ready to get under the blankets. I will also take my notebook and handy dictionary and look over the things I’ve written from that day’s lesson. I will not concentrate on learning the information, but will carefully read it over to be sure I understand what I’ve written. If there’s anything else that came up over the day, I’ll also write it in to expand what I’m learning. Maybe I’ll glance at past lessons for good measure.

I won’t take more than 15 minutes for this nighttime review. After I finish the review, I turn off the light, and go to sleep. NOTE: I guarantee you will remember that material in the morning and if there are any problem areas, they will become clearer to you when you go back to it again.

Recap

  1. Go through the alphabet and learn the sounds associated with the letters. Say them aloud and write notes in your learning notebook.
  2. Learn the very simple words and phrases – not more than 20. Take your time learning how to say them. Don’t worry about 100% perfection – you just want to communicate for now. Write them in your notebook for later review.
  3. Play games in the language, or find friends on Skype or Facebook. Look for a community where they speak the language you’re learning and mingle with them.

OTHER THINGS TO KEEP IN MIND:

  1. Make sure to do something at least once a day in language learning.
  2. Carry a pocket-sized dictionary with you.
  3. Read the notes in your notebook.
  4. Go Mobile – get the Byki app for your mobile device.
  5. Review often – no more than 30 minutes.

DO’S AND DON’T’S

  1. Do not obsess over 100% perfection – 50-75% is fine.
  2. Do not finish learning after closing the book or turning off the computer.
  3. Know your limits – if it can’t be done now, wait until it can be.
  4. If you are getting confused or frustrated, walk away and stop learning for the rest of the day.

Downloads

I’ve been mentioning a “language learning notebook” in many of my posts and now here’s the opportunity to share it with you. I designed this book over the years to help me see where I’ve been in my lessons and where I’m going. Click the link below to download it and print for your own use. Go ahead and print as many as you need, preferably each time you begin a new lesson..

Learning Notebook – Download a Copy


*Not all languages will have an Alphabet tab. So if you don’t see one, then don’t worry about it.

Language-learning Online: How One School Cut Spending and Boosted Student Outcomes

Posted on 12. Mar, 2013 by in education, Language Learning, schools, Trends, Uncategorized

computer lab - 4th grade

4th grade coputer lab

It’s no secret that public school districts are strapped for cash.  Budget shortfalls are commonplace, and administrators are looking for solutions to cut costs without compromising the educational experience.  Recently, one school found a way to cut costs and improve student outcomes. East Kingston Elementary School, (EKES,) located in East Kingston, NH is saving money by revamping the way in which foreign languages are taught.  EKES decided to run their foreign language courses online, using a combination of self-guided online courseware and live class sessions with real instructors via online classrooms.  These classrooms are hosted by Transparent Connect, a virtual language school house and they replace a failing Rosetta Stone-based program the school had used in the past.

EKES students in 4th and 5th grade follow a “flipped classroom” model, in which they complete self-guided learning activities before meeting with a real instructor in a virtual classroom.  This strategy familiarizes them with the material before each instructor-led class. Students arrive to the virtual classroom more confident and ready to communicate with the teacher and their classmates. The model helps students stay motivated and eager to learn.  It also allows the school to run classes in less commonly taught languages, which would be difficult and costly to support using a traditional approach.  The school chose to run classes in French, Spanish, Italian, Portuguese, and Vietnamese, and the program is facilitated by East Kingston’s Foreign Language Lead. This one instructor can be leveraged across more languages than she could instruct on her own, and it helps minimize the school’s costs.

In an ideal world, schools would receive the funding they need to hire excellent, full-time language instructors.  Schools want to prepare students for 21st century jobs and lifestyles, but “out of the box” solutions like Rosetta Stone simply aren’t cutting it. Until schools get the funding they need, schools like East Kingston Elementary School will have to seek innovative ways of supporting students’ language goals.