Calma aí! O título é só para chamar sua atenção pois em inglês, em contextos de negócios, usamos muitas expressões idiomáticas relacionadas à guerra pois, querendo ou não, estamos todos competindo para ter um lugar melhor na empresa ou vender mais produtos do que nosso concorrente, não é?

Hoje vou fazer um jogo com você. Vou dar a expressão e você vai ter que encontrar seu significado na lista abaixo e também completar algumas frases com essas expressões, ok? A resposta vem no post de amanhã. Shall we go for it?

1. to give up without a fight
2. to lose ground
3. to be one’s own worst enemy
4. to be a casualty of something
5. to have someone surrounded
6. to ambush someone
7. to come out fighting
8. to make a killing

to attack on all sides
to concede without trying to do anything about it
to defeat oneself
to fail because of something
to have great economic success
to react strongly
to suffer setbacks
to surprise attack someone

Complete as frases abaixo com uma palavra ou expressão acima.

1. During the press conference, a reporter ___ the CEO with a question about the political situation in Africa; the news of war had just come out 10 minutes ago, and he didn’t know about it yet.
2. His ambition to get promoted was the ____ of his inability to get strong support from key senior managers.
3. My grandfather ___ in the stock market, then opened his own shipping business and died a rich man.
4. We can’t ___. We have to do everything we can to protect this market.
5. During the Q&A session she tried to get out of talking about layoffs, but we had her ___. In all, seven members of the team asked her about it; finally she was forced to respond.
6. In this situation, it just won’t do to take one step at a time. We need to ___, all at once.
7. Successful companies ___ often ____. Without any direct competition, they either overextend their resources in new investments or suffer from lazy self-satisfaction.
8. Despite all our best efforts, we have really ___ a lot of ___ in the last five months.