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The Mini-story of NRJ Posted by on Jan 20, 2011

Launched by Jean-Paul Baudecroux, the proud son of the Frenchman who brought to you, mesdames (ladies), the very first rouge à lèvres indélébile (indelible lipstick) in the history of mankind, “Rouge Baiser” (or “Red Kiss”), this station de radio with a name that deliberately spells “ENERGIE” (The three letters N-R-J convey the English word “energy” as well) comes today en deuxième position…

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