Rāma Navamī (राम नवमी) is a festival that celebrates the birth of Rāma. Rāma is considered one of the incarnations of Vishnu (विष्णु), the chief god of gods. In some places, Rāma is celebrated with his wife Sītā (सीता), his brother Lakshmana (लक्ष्मण), and an ardent devotee of Rāma named Hanumān (हनुमान्). The festivities may last up to 9-10 days, which includes reciting prayers, observing the marriage of Rāma and Sītā and drinking a sweet drink called Panakam.

Here is a video showcasing the festival:

Here’s a video on how to make the sweet drink made of jaggery and peppers: