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Tag Archives: Marketing

The Great American Coupon Posted by on Jul 22, 2021

Few things are as American as the coupon. They are a marketing tool used to promote a product by offering discount savings, and they have existed for over 130 years. The first coupon offered a free Coca-Cola in 1888. By 1913, more than 8.5 million of those coupons had been honored. One hundred years later…

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The Strange World of Sports Mascots Posted by on Sep 27, 2018

By now, no matter where you are from, you have certainly seen a sports mascot. These animals, or not-quite-real creatures who appear on the sidelines of many sporting events to excite the crowd and make us laugh, have been around for over a century. The Olympics have had mascots for 50 years. But, where did…

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